View Full Version : Beef Up ... EAT MO CHICKON

05-01-2003, 06:29 PM


Title: Beef Up ... EAT MO CHICKON
Year Created: 2003
Medium: Mixed-Media
Surface: Canvas
Dimension: 16x20
Allow digital alterations?: No, please :)

OK.. here is my wacky contest piece for Chick Fil-A.
They are the sponsors for our gallery show for May and they asked artists to
create something in Chick Fil-A tradition with cows and all.

The'll pick the winner tuesday and tehy will buy the winners piece.
I hope I win, but it's was really fun to do this.
If I don't win, I don't know what to do with the dog gone thing. *GRIN*

Don't know if could sell it.

Do I have a chance?

05-01-2003, 07:12 PM
Cute concept, but the white bones are too stark and stylized in comparison to the cow head and the barbells, almost like it's wearing a "day of the dead" outfit.

Maybe softening the white to better resemble a cow that is "cut"and muscular instead of "skeleton-ish"...

Also, if you really want Chick Fil-a to consider it, make the sign
"Chik-in," not "Chick-on"...

05-01-2003, 07:21 PM
Thanks madster... I see the point with the ribs...
Looks a bit dead... I will do something about that... still have a day to fiddle with it.

I wanted to be different with teh Chickon... versus the Chickin...

I shall think about that too... :D

Thanks for the input ...


05-01-2003, 09:31 PM
Ok... I put some meat on this po cow.
looked just a tad bit too skeleton like.


Oops... still got to get rif of a "C" darn


05-01-2003, 10:15 PM
Ginette, it was better without the brownish tints. B&W cows are B&W, Brown&W cows are Brown&W...

It looks better without the heavy ribs, but the "splotches" don't quite mix with your concept. If you want to make it a Black and White cow, then you should look at some pictures and try to adapt them. I envisioned more of keeping him basically black, but making him Muscular, rather than skeletal, and softly "highlighting" the muscles with the lighter gray shades...kind of like a cow bodybuilder, which you may also wish to look at some pictures of for ideas...

You might want to post this over in the Illustration forum, the real "pros" tend to hang out over there, and could probably better describe what you need to do. I'm more of a "visual" explainer, but you don't want alterations...

Good luck to you in the contest, I really think you have a cute concept and honestly stand a good chance of winning! The "Beef up" motto is SO creative, and he looks so cute pumping iron!

Let us know how it turns out, okay?

05-02-2003, 01:10 AM
Hi Ginette,

The image is a creative one and funny, and ties in very well with their advertisements.

My 2 cents, from someone who worked in advertising for almost 15 years. Your success will depend on the person who will ultimately pick the winner. If it is a higher-up corporate executive or a communications/promotions specialist from the company that is tasked with the judging of the entries and the choosing of a winner, you would be better off to match their slogan "Eat more Chikin" than trying to be different by spelling the words differently. Corporate types are very protective of their "brand identity," their logos and how they are portrayed. I think that you could actually hurt your chances by trying to be different. Again, will depend on who does the selecting.

I also liked the earlier version with more white at the top and bottom.

Do let us know how this turns out for you.

I wuensche Dir viel Glueck!


Wayne Gaudon
05-02-2003, 07:53 AM
:clap: :D :D :D :D :D :D :D:clap:

05-02-2003, 11:22 AM
Thanks Madster for looking again...
I did a few adjustments again, I like it better now... I will deliver it to the gallery tomorrow.

I may have more time to do more if I have to, tonight.


Guten Tag London... thanks for your advise.
I think you & master are absolutely right about the spelling.
I was thinking of being different but they will most likely look at it as being plain wrong.
So I went to make it like their spelling.

I took some artistic liberties, but I think that will be OK since they gave very vage directions.

Danke fuer die Glueckwuensche! :)


Hi Wayne... Thanks glad you like! :)


Alan Cross
05-02-2003, 12:39 PM
Ha ha ha pretty funny good luck!
Alan :)

05-02-2003, 09:23 PM
Wonderful Ginette!!!

enhancing the white/black REALLY helped the cow, and I think you did right going with chi kin rather than chi kon...

Go GIRL!!!!
Win that contest!

I give it to you for original concept for sure!
Just make sure that they acknowledge YOU if they use the concept in any advertising (i.e. don't blindly sign the release if you win...)

BTW, I keep forgetting to tell you that another reason I think you will win is because chicken is considered to be a VERY healthly choice for body building, dietary changes, and the like... so your concept hits a "sweet spot" for originality AND factuality....

05-03-2003, 07:47 AM
Thanks Alan :)

Hi Madster.... I am glad you & London gave me the pointers.

If I win I share the accolades with you two. :)
I'll deliver it today later this mornin'

Results will be announced Tuesday during reception. I am curious to see what others have come up with :)

Have a great Weekend ALL!!!


05-03-2003, 02:42 PM
call me crazy...but
I, personally, liked the first one best...

but, the last will probably be better for the contest..

I do hope you win!
best of luck!

great cow head!!!!!

:D :D :D :D :D :D :D

05-03-2003, 02:51 PM
Thanks Gin...

The whole thing is a mixedmedia/collage piece.

The cows head is part cut out and part painted.
The signs are watercolor paper that I had gessoed and colored with left over oil paint.

I also used shavings of oil stick.
I used ink, acrylic oil, oil stick, paper, gel, gesso... that's it I think :D

I also made my frame, used a plain white pine frame colored it with black acrylic, used sand paper to scratch it all up, used a razor blade to scuff it up and cut out pieces, used a dirty rag to dirty the marks up.

I guess I used it as an opportunity to experiment.
I got to do thinks I usually don't get to do and I like new ideas.

We'll see what happens Tuesday.
Thanks for looking.


05-03-2003, 03:23 PM
Originally posted by Ginette
I guess I used it as an opportunity to experiment.
I got to do thinks I usually don't get to do and I like new ideas.

Always good to play, try new things, glad you mentioned it was mixed media...that IS a great fun concept!

I love this Ginette...think Madster guided you well, I had the very same take on it...love the notion of BEEF UP and lifting weights!
Best of luck to you!

Don't forget to check out the portrait challenge in oils, when you can,we have finished work already!! They paint nearly as fast as you!!

05-03-2003, 03:47 PM
Thanks Cathleen... I was going to check it out later.
I don't know if I get to do the project.
Today I got the urge to bake.

I am baking a cheese cake :D right now.

Got to run... again